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Sunday, March 6, 2011
Customer Satisfaction
To be a good artist manager and satisfy your customers the first thing you need to do is educate yourself about the music industry. You can accomplish this by reading industry professional books, doing intern work, attending seminars, music conferences and conduct research utilizing the Internet and other study materials. As an artist manager you are responsible for the business side of an artist’s career. You must thoroughly know your field inside out in order to convey the business aspects to your client who may only have a music background. It’s the same for communicating from your client to a label. Being intelligent, having good communication and charisma are ways that can benefit you and your client. Representing a client in a professional manner can also lead to customer satisfaction. Planning skills and being able to predict an outcome of a situation is critical. Efficient budgeting is also vital to customer’s satisfaction because planning smart can save your client money and cut down on their expenses. Time management is important because time is money. Knowing how to create a schedule and prioritize the sensitivity of appointments for your client puts they’re mind at ease allowing them to focus on just making good music. So from a business-to-business (manager to artist) standpoint above are some things you can do to make your customer satisfied. From a business to consumers (artist/label to fans) standpoint, it’s still connected with a manager when dealing with customer satisfaction. If a manager doesn’t do their job then an artist can’t do theirs, which is to make good music. A manager works for an artist and is suppose to provide their client with a sense of security. When an artist has a troubled mind and personal issues its affects the quality of projects. Thus creating unsatisfied consumers and fans. Customer satisfaction starts with having a good artist manager.
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